Home » U.S. Privacy Notice – CCPA Compliance

U.S. Privacy Notice – CCPA Compliance

by Henry

Last Updated: October 8, 2025

The Defense Watch (“we,” “us,” or “our”) is committed to protecting your privacy. This U.S. Privacy Notice explains how we collect, use, disclose, and share personal information from U.S. residents, including those in California under the California Consumer Privacy Act (CCPA) and other applicable state laws (e.g., Virginia’s CDPA, Colorado’s CPA). This notice applies to visitors of our website, https://thedefensewatch.com, and complements our general Privacy Policy.

1. Personal Information We Collect

We collect personal information that identifies, relates to, or could reasonably be linked to you. In the past 12 months, we have collected the following categories of personal information:

  • Identifiers: IP address, device ID, or email address (if you submit a comment or contact form).
  • Internet Activity: Browsing history, pages visited, and interactions with our site (e.g., via cookies or Google Analytics).
  • Geolocation Data: Approximate location based on IP address (e.g., city or state).
  • User-Provided Data: Information you voluntarily provide, such as comments or contact form submissions.

We do not collect sensitive personal information, such as Social Security numbers, financial details, or precise geolocation data.

2. How We Use Your Information

We use your personal information to:

  • Improve your experience on our website (e.g., via cookies for site functionality).
  • Analyze site usage and performance (e.g., via Google Analytics for traffic insights).
  • Respond to your inquiries or comments.
  • Deliver relevant content and advertisements.
  • Comply with legal obligations.

3. How We Share Your Information

We may share your personal information with:

  • Service Providers: Third parties like Google Analytics for site analytics or hosting providers for website functionality. These providers are contractually obligated to protect your data.
  • Advertising Partners: We may share non-identifiable data (e.g., anonymized browsing patterns) with ad networks for targeted ads.
  • Legal Authorities: If required by law or to protect our rights, we may disclose data to comply with legal processes.

We do not sell your personal information. However, some data sharing with advertising partners may be considered a “sale” or “sharing” under CCPA. You can opt out of this (see Section 5).

4. Your Privacy Rights

As a U.S. resident, you have the following rights under CCPA and other state laws:

  • Right to Know: Request details about the personal information we collect, use, or share.
  • Right to Delete: Request deletion of your personal information, subject to certain exceptions.
  • Right to Opt-Out: Opt out of the sale or sharing of your personal information.
  • Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights.

To exercise these rights, contact us at privacy@thedefensewatch.com or call toll-free at 1-800-555-1234. We will respond within 45 days, as required by law.

5. Do Not Sell or Share My Personal Information

To opt out of the sale or sharing of your personal information (e.g., for targeted advertising), click the button below:

Do Not Sell or Share My Personal Information

You can also manage cookie preferences via our cookie banner, which allows you to disable non-essential cookies (e.g., analytics or advertising cookies).

6. How We Protect Your Information

We use industry-standard security measures, such as encryption and secure servers, to protect your personal information. However, no online system is completely secure, and we cannot guarantee absolute security.

7. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience and analyze site performance. Essential cookies are required for site functionality, while non-essential cookies (e.g., for analytics or ads) can be managed via our cookie banner. For more details, see our Privacy & Cookies Policy.

8. California-Specific Disclosures

  • Shine the Light Law: Under California’s Shine the Light law, you may request information about our data-sharing practices with third parties for direct marketing. Contact us at privacy@thedefensewatch.com.
  • Minors: We do not knowingly collect personal information from individuals under 16.

9. Changes to This Notice

We may update this Privacy Notice to reflect changes in our practices or legal requirements. The “Last Updated” date at the top indicates the latest revision. Check back periodically for updates.

10. Contact Us

For questions or to exercise your privacy rights, contact us at:

  • Email: privacy@thedefensewatch.com

For general website policies, see our Privacy Policy and Terms of Use.

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